Assam Pavilion opens up at IITF, 2023 at Pragati Maidan

NEW DELHI-   Additional Chief Secretary, Industries & Commerce department, Dr. Ravi Kota inaugurated the Assam Pavilion at the 42nd India International Trade Fair 2023 ( IITF, 2023 ) at Pragati Maidan here on Tuesday.

Dr. Kota went round the different stalls in the pavilion and interacted with the participants.

Later, talking to media persons, the Additional Chief Secretary said that the IITF is a big platform to showcase Assam’s rich heritage, its resources and splendour to the rest of the world.

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He exuded optimism that the Assam Pavilion with different stalls will become the cynosure of all eyes.

A slew of initiatives like One District One Product, GI products such as Assam Lemon, Gamusa, Muga silk etc.along with traditional dresses of Assam, Ease of Doing Business, Assam Start Up etc are being promoted in the Fair.

The Assam Pavilion also showcases the unique efforts initiated by Chief Minister, Dr Himanta Biswa Sarma such as the largest Bihu performance held on 14 April this year which got recognition by the Guinness World Record, and Amrit Brikshya Andolan that witnessed plantation of 1 crore commercial saplings within a record three hours.

This year five Government Departments/PSUs – DIPR, Tourism, NEDFi, AIDC Ltd., AGMC, 30 MSME units and 2 start-ups are participating in the event.

To commemorate the 200 glorious years of Assam Tea, Guwahati Tea Auction Centre (GTAC) will showcase the rich heritage of Assam Tea in the theme pavilion. Live demonstrations of muga yarn reeling and water hyacinth products shall also be showcased in the theme pavilion.

The State Pavilion spreading over 549 square metres houses 32 MSME units and 5 nos. of Govt. departments /PSUs.

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Minister for Industries & Commerce, Bimal Borah has been closely monitoring the entire event including preparatory activities for the last two months.

Of late, the incentives offered by Government of Assam under the Assam Industrial and Investment Policy (Amendment) 2023 attracted mega investments worth Rs.100 crore plus. So far, 14 MoUs signed with around Rs.11,315 crore worth investments would help to create more than 11,000 jobs in the state. These industries range from steel, cement, bio-methanol, agro-processing etc.

“At this juncture, the participation of Assam in IITF 2023 would help to increase the visibility of investment opportunities in the state and more industries are expected to roll out their plans in next 5-6 months,” said an official of the Industries & Commerce Department.

The Trade Fair that begins from today will continue till 27th November. On 22nd November, Assam Day will be celebrated to showcase the rich cultural heritage of the state.

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Assam Government is represented in the IITF, 2023 by Industries, Commerce and Public Enterprise department as nodal department. This year’s Assam Pavilion team is led by Santanu Deuri, Joint Director, Commissionerate of Industries & Commerce, as the Pavilion Director.

India International Trade Fair is one of the largest trade fairs of South East Asian region. The theme of this year is ‘Vasudhaiva Kutumbakam: United by Trade’ which reflects the essence of Assam – a land blessed with rich historical trades, multi-cultural and multi-ethnic identities blended together. The theme assumes special significance in highlighting the state’s persistent efforts towards e-governance and investor-friendly initiatives to meet global standards.