India

North East Festival-2017 begins with Fun, Fashion and Mastee

New Delhi

The North East Festival,  is back in the capital with fun, fashion and mastee, and stalls in the festival ground offering northeastern cuisine, handloom products and performances by Assamese singers like Papon and Zubeen Garg. The purpose of the this  festival is to promote northeast India.

The three-day festival, will see performances by artistes like rapper Borkung Hrangkhawl, heavy metal bands Pulse Pandits, Girish & Chronicles (GATC) and Traffic Jam.

This year, a separate stage has been dedicated to fashion. There will be fashion shows. Buyers and sellers can also meet. There is a beauty section too. Hannahs Micro Beauty Tech’s stall will definitely attract those who have thin eyebrows and want beautiful lips.

One can witness about 30 dance forms like Naga warrior dance, Hojagiri of Tripura, Bamboo dance of Mizoram, Wangala dance of Meghalaya and much more.

In the festival about 200 stalls selling Assam tea, saris, shawls, scarfs and furniture made of bamboo, among other things related to northeast India.

During a B2B Tourism meet, there was an encouraging discussion on the potential of tourism in the region attended by many thought leaders of the sector. Representatives from Ministry of DoNER, North East Tourism Development Council (NETDC) and many others deliberated about ways and means to push the scope of business of tourism in the region.

Speaking to an engrossed audience, Mr J S Pradhan, Joint Secretary, Ministry of DoNER said, “The government of India is committed towards inspiring business in tourism in the region. In continuance with this commitment, we are working to get all heads of the states of ASEAN countries on one single platform to discuss and create a tourism business proposition for this region.” More than 30 tour operators from the North East interacted with India’s top tour operators about the various tourist attractions that the region offers.

North East Icons Papon and Anshu Jamsempa were also present at the tourism meet and invited people to visit North East India. Papon emphasised on clean air, clean water and noise free homestays in North East and said that the region is completely peaceful now and ready to welcome tourists.

Speaking about the festival, Mr Shyamkanu Mahanta, Organiser, North East Festival, said, “we tried to act as a bridge between stakeholders of tourism to highlight the region as tourism centre. The delicious food put up by people was relished immensely. We would like to thank everyone who in someway or the other has helped the festival to reach this point of success.”

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